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|Quality is Jacob Ehrnrooth’s favoured formula. Therefore for over ten years the Finnish label has been bestowing the world with real psychedelic music. Music that is truly different to the regular 4to4-kind of music we all know.
Humorous in both visuals and sound, exceptional and brilliant in artwork and absolutely freaky in terms of psychedelic sound, Exogenic climbed the throne of »Suomi Sound«, surrounded by bands like Texas Faggott, Squaremeat, Mac Mavis and Haltya. But since Finland also has a whole bunch of other very good and very different music to offer, Exogenic was transformed into the Exogenic Label Group, which consists of Exogenic Breaks (Breaks, Jazz), XO Records (Hip Hop) and Terra Recordings (Pop, Rock).
The electronic scene listened to Kiwa for their cool and sound orientated break tracks, to Highpersonic Whomen for their warm and fat fullon. Now Exogenic Records, the traditional home of finnish extravaganza, picked up both and we have – as expected – two fresh and highly psychedelic albums – but,… at the same time they are really progressive and include a lot of club music influences. So we have very good news from Tommi Sirkiä and Markku Louhio directly from the Suomi woods.
Please explain the constellation of people, your history in music and the new concepts behind Kiwa and Highpersonic Whomen.
The new sound seems to be an opening for the Finnish sound to a wider audience, kinda break out of the inner psychedelic circle to more consumable styles…
We ´ve been involved in the electronic music scene for so many years now, that we believe in true quality music, core families, the people and timeless production. If you look at the line up of most festivals there aren ´t many interesting underground fresh ideas inventing artists anyways. Seems like it ´s safer that way.